With a glowing natural and white colour palette, this collection is a fresh take on jute. Featuring stripes and chevron, this masterful blend of simple yet captivating designs will bring a natural element to any room. Skilfully hand braided in India using the highest quality, eco-friendly jute, creating an organic, stylish piece for your home. This collection features an oval shape in one design as well as rectangles and runners in all designs. Learn More

Bring vibrant patterns to your floor space with this Alpine Pebble collection. Medium pile, this rug has a bold interlocking and interconnecting diamond pattern in rich grey and off white hue which is a sumptuous addition to any setting. Made from the finest polyester and polypropylene materials, it has been power loomed and offers sound dampening & anti-static qualities. An excellent example of the vivid Alpine collection, the Alpine pebble rug is an instant update for the home.

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Add a touch of modern elegance and warmth to your space with the Avalon Shelly rug. This contemporary rug is designed to create a cosy and inviting atmosphere in any room. With its off-white and natural tones, it effortlessly complements a range of different styles from bohemian, coastal, Hamptons or neutral home decor styles, adding a touch of sophistication. The beautifully textured woven pattern showcases a captivating diamond effect, created by the skilful interplay of contrasting colours. Learn More

Charmed with intricate floral motifs and a heavenly colour palette consisting of soft ambers, ivory and stone blues, Jaipur is truly a unique and stunning piece. A timeless and elegant addition for a traditional, bohemian or modern space, Jaipur showcases a traditional design adorned with a beautiful foliage border. Woven in Egypt using modern looming techniques, Jaipur has been power loomed to perfection on a 6mm pile of polyester yarn for a soft and durable underfoot. Learn More

Indulge in the charm and allure of the Harlow Ariel Beige rug, a perfect blend of contemporary design and bohemian, coastal style. This rug exudes a cosy and inviting ambiance, enveloping your rooms in warmth and comfort. The mixed beige colours add dimension and texture, making it a great choice for neutral homes seeking a touch of elegance. Crafted with a combination of wool and jute materials, this rug boasts a beautifully textured woven construction. The interplay between these natural fibres creates a soft and durable design, while the high texture adds visual interest. Experience the beauty and sophistication of the Harlow Ariel Beige rug as it enhances the aesthetics of your space with its timeless appeal. Learn More

Our new PARADE Collection by Rug Culture is a treat for the senses. Beautifully balanced warm natural tones, tribal inspired motifs and a variety of textural weaves offer effortless style. PARADE is hand crafted in India from natural jute, with one design also featuring cotton chenille. Learn More

Step into the realm of sophistication with the Bronte Aldo rug, a mesmerizing contemporary piece that exudes elegance and comfort. Its dreamy, luscious feel, combined with a soft pile, creates an irresistible tactile experience underfoot. The captivating combination of mushroom, cream, and sky-blue hues infuse a sense of tranquillity and serenity into any space. With its high-low pile design, this rug showcases a distressed and textured effect, adding depth and character to your interior. The Bronte Aldo rug is a stunning masterpiece that effortlessly combines contemporary style with a touch of timeless allure, making it a perfect addition to your home decor. Learn More

Cosy plush pile rugs in a sophisticated palette of neutral cream and grey tones. Offered in a selection of geometric and abrash designs, this range is suited to scandi and mid century decorating themes - perfect this Winter Learn More

The Melody Kashan Rug, a harmonious blend of tradition and versatility. Inspired by Persian rugs from the renowned Kashan region, this exquisite piece showcases beautiful colours - ivory, blues, browns, touches of mustard, and specks of a dusty pink. Ideal for traditional homes, it effortlessly transitions to modern and Hamptons, coastal settings, infusing character and warmth. Crafted with a soft and cozy wool pile, it's an expression of timeless charm that transforms any space into a haven of comfort and style. Elevate your decor with this captivating rug, where heritage meets contemporary elegance. Learn More