The Stockholm Alma rug embodies contemporary sophistication with its modern design and a colour palette of off-white and natural tones. Its rustic woven texture adds a touch of warmth and charm, creating a cozy atmosphere in any space. The organic pattern, reminiscent of a beehive, weaves through the rug, adding visual interest and a unique character. With its relaxed and inviting feel, this rug is a perfect choice for coastal, contemporary, and Hamptons-style homes. Elevate your interior with the Stockholm Alma rug and let its exquisite texture and timeless design transform your living space into a haven of style and comfort. Learn More

Inspired by a modern design the Paradise Amy Gold is a perfect center piece for any living space. Made in Turkey through power loomed techniques, the abstract contour offers additional light tones and a lean 10mm pile that offers a smooth feel alongside complementing colour tones of neutral and gold, allowing for a complete styling feel.

Learn More

Take your styling to the next level with our new Sahara - Abel rug, perfectly suited to a variety of interior styles and constructed with a blend of sustainable yarns including wool, jute and cotton. These textural rugs are available in various designs in a neutral colour palette. Learn More

Cosy plush pile rugs in a sophisticated palette of neutral cream and grey tones. Offered in a selection of geometric and abrash designs, this range is suited to scandi and mid century decorating themes - perfect this Winter Learn More

An exceptional piece based on the plan of creating exquisite rugs from traditional theme. The Harvest Ivory piece is an astonishing collection made from quality organic wool products duly crafted by experts, hand woven to perfection. It presents a thick 20mm pile of lush Ivory hue, soft to the underfoot yet durable especially in high traffic areas of your abode. Truly a collection worth the keep. Learn More

Each pile under the Laguna rug collection features a generous chunk of hand tufted yarns and power loomed quality polypropylene materials delivering to the promise of luxury and comfort living. Styled on a contemporary feel, blushed in cream hue, these one of a kind range displays multiple and non-shedding fibers creating an attractive and catchy look and at the same time is very resistant to stain. Inviting and stylish, these rugs offer a terrific modern look to any decor. Learn More

Beautifully earthy, Kenya is our exciting new handmade jute range available in 5 stunning designs. Whether tribal, coastal or bohemian, Kenya is a versatile collection suited to many decorating themes. Boasting a substantial 15mm pile of hand knotted jute, Kenya has an organic texture and rustic finish, making each and every piece a unique piece of art. Learn More

Our new PARADE Collection by Rug Culture is a treat for the senses. Beautifully balanced warm natural tones, tribal inspired motifs and a variety of textural weaves offer effortless style. PARADE is hand crafted in India from natural jute, with one design also featuring cotton chenille. Learn More

With a glowing natural and white colour palette, this collection is a fresh take on jute. Featuring stripes and chevron, this masterful blend of simple yet captivating designs will bring a natural element to any room. Skilfully hand braided in India using the highest quality, eco-friendly jute, creating an organic, stylish piece for your home. This collection features an oval shape in one design as well as rectangles and runners in all designs. Learn More